Overview
Choosing the right domain name might seem obvious - your company is X, so why shouldn't your domain be X as well?
Well, depending on how you're looking to use Tenon, implementing just the right level of nuance can make a significant difference on the effectiveness of your configuration, as well as improve your deliverability.
Choosing the best domain
If your company’s primary domain is mycompany.com, we recommend the following domain names for Tenon:
- mycompany.com - unless you’re already using this name for your corporate email (e.g. with Gmail or another provider).
- mg.mycompany.com, or mail.mycompany.com
- mycompany.net or mycompany.org
Sometimes, it is a good idea to separate the domains for the type of messages you are sending. For example, some companies will use a different domain or subdomains for bulk marketing mailings, versus those domains used for transactional or corporate mail. This is done in order to keep the reputations separate. Using this method, your marketing mail's large sudden sends for campaigns don't halt the gradual, consistent flow of your transactional or corporate mail.
You could segment domains per mailing type like this:
- mail1.mycompany.com for transactional emails
- mail2.mycompany.com for marketing emails
Finally, if you want multiple addresses and you want to direct certain emails to certain IP addresses, you will need to have a unique domain or subdomain for each IP address. In this situation, contact our Tenon Support team to discuss your infrastructure.