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Use Insights to Drive Better Outcomes

Leverage ServiceNow data to measure performance, understand customer behavior, and optimize engagement.

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Measure What Matters

Track performance across campaigns, channels, and customer journeys with reporting built directly into your marketing platform.

MEASURE

Make data-driven decisions

Track campaign performance as it happens. See email, SMS, landing page, and journey metrics so you can see what's working and shift budget and effort with confidence.

  • Real-time results for email, SMS, landing pages, and journeys
  • Opens, clicks, deliveries, conversions, and unsubscribes in one view
  • Compare campaigns to find what performs best
  • Spot engagement trends over time
CUSTOMIZE

Customize with ServiceNow

Build tailored reports that combine Tenon's marketing metrics with the rest of your ServiceNow data. Because marketing data lives on the same platform as sales and service, you can connect campaigns to pipeline, renewals, and customer outcomes, not just clicks.

  • Use ServiceNow reporting to build custom views
  • Tie campaigns to leads, opportunities, and customer records
  • Track the KPIs your leadership already uses
  • No exports or BI stitching to get a full picture
SHARE

Collaborate with stakeholders

Share reports and dashboards inside ServiceNow so marketing, sales, service, and leadership see the same numbers. Everyone works from one source of truth, and marketing can show its impact without assembling a slide deck every month.

  • Share dashboards with the teams that need them
  • Role-based access through ServiceNow permissions
  • One shared view of the customer across departments
  • Show marketing's contribution to revenue and retention

Marketing Analytics for

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Marketing Ops

Streamline data collection and analysis with marketing analytics, saving time and ensuring accurate reporting.

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Marketing Leaders

Leverage data to make strategic  decisions and showcase the positive impact of marketing on the organization.

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Marketing Teams

Gain real-time insights into campaign performance to enhance strategies and optimize marketing efforts.

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Discover the Future of Marketing Automation

See how you can align your team, accelerate work, and maximize your marketing impact with Tenon.

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Marketing team having a meeting regarding future campaigns