Tenon Secures Continued Investment to Accelerate Marketing Automation

Tenon Secures Continued Investment to Accelerate Marketing Automation Built Natively on ServiceNow

Tenon is pleased to announce continued investment, supported by ServiceNow Ventures, High Alpha, and StepStone Group. All three firms are returning investors, reinforcing strong conviction in Tenon’s vision to deliver modern, enterprise-grade marketing automation built natively on ServiceNow.

This latest support provides Tenon with added momentum to accelerate its product roadmap and meet growing enterprise demand for marketing automation embedded directly within ServiceNow CRM.

Building marketing automation where enterprises already work

Enterprise teams today are under increasing pressure to simplify their technology stacks, unify data, and move faster using platforms they already trust. For many organizations, that platform is ServiceNow.

Tenon was purpose-built to meet this need. As a marketing automation platform designed natively on ServiceNow, Tenon enables teams to activate customer engagement directly from the workflows and data they rely on every day.

Tenon integrates audience targeting, AI-assisted email and SMS creation, and journey orchestration with ServiceNow CRM, allowing marketing, sales, and customer success teams to engage customers without leaving ServiceNow.

Accelerating the roadmap customers are asking for

The additional capital enables Tenon to accelerate development across key areas of its solution, including advanced journey orchestration, deeper CRM alignment, and AI-driven engagement capabilities, helping enterprise teams more quickly close the gap between customer data and real-time action.

“This investment allows Tenon to move faster as demand for modern CRM innovation continues to grow,” said Ben Person, CEO of Tenon. “By accelerating what we’re building on ServiceNow, we’re helping enterprise marketing, sales, and customer success teams turn data into action faster, with fewer systems and less friction.”

A shared vision for the future of enterprise engagement

With continued backing from ServiceNow Ventures, High Alpha, and StepStone Group, Tenon is well positioned to scale its platform and expand adoption among enterprises seeking to consolidate tools, improve data accessibility, and streamline go-to-market automation.

As Tenon enters its next phase of growth, the focus remains on helping marketing teams move faster, operate more efficiently, and deliver better customer experiences within ServiceNow.

Connect with us

Interested in learning more about marketing automation, built on ServiceNow? Connect with the Tenon team to see what’s possible.

About Tenon

Tenon is an enterprise marketing automation platform built natively on ServiceNow. Tenon enables marketing, sales, and customer success teams to engage customers directly from ServiceNow CRM, workflows, and data, eliminating disconnected tools and accelerating go-to-market execution. Learn more at tenonhq.com.